Most small businesses are great at what they do. The ones that grow into something special make people genuinely believe in them — their team, their customers, and the world. That's what Unicorn does.
The gap between knowing and acting is where brand lives. And it's exactly what we fix.
AI-powered workbooks, intensive coaching sprints, or ongoing partnership. Pick the level of support that fits where you are.
AI-powered brand clarity framework built on expert methodology you can work through in a few hours.
2-week intensive coaching to build clarity, positioning, and messaging fast.
Monthly partnership for strategy, coaching, and creative direction on tap.
Define your brand, validate with real audiences, and launch with confidence — positioning to first revenue.
Enterprise-quality brand thinking — built for growing businesses. Here's the detail behind each offer.
A free, AI-powered brand workshop game. Answer questions about your business, discover your unique story, and get a personalised brand brief — no consultant required.
We work alongside your business every month to keep your brand consistent, compelling, and pointed in the right direction. Strategy, coaching, creative direction — on tap, when you need it.
One structured engagement that takes you from positioning to first revenue. Three gated phases — brand definition, campaign validation, and launch activation — each backed by real audience data. Works for DTC products and business services.
Client stories coming soon. In the meantime, explore how we work.
A brand workshop your team will actually want to play.
Most brand workshops end with sticky notes nobody looks at again. Start Your Story is different — it's an AI-powered game that guides your team through brand positioning together. Walk away with a real, shareable brand artifact.
Play now →Belief isn't built with better marketing.
It's built when what you know, what you say, and how you act are finally the same thing.
Unicorn is built for growing businesses. For organisations scaling into larger, more complex challenges — brand portfolio strategy, enterprise transformation, and system-level thinking — MissionCTRL works at that level. We'll tell you when you're ready.
Explore MissionCTRL →Start with the Brand Belief Workbook, or just get in touch. Every step forward matters.